Rip Van’s Custom Booth at Expo West

Rip Van’s Custom Booth at Expo West

In a crowded hall filled with food and beverage brands, it take a lot to stand out. Rip Van’s custom booth was designed to do exactly that at Natural Products Expo West. The booth immediately caught attention with its bright orange walls, oversized product displays,...
How Early Planning Saves Trade Show Budgets

How Early Planning Saves Trade Show Budgets

Trade show budgets are one of the largest investments in a marketing plan, and one of the easiest to overspend when planning starts too late. While many exhibitors look for ways to cut costs, the most effective way to protect a trade show budget is simple: start...